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| New online campaign from the EU |
As tobacco is the single largest cause of avoidable death in the EU the "Ex-smokers are Unstoppable" campaign aims to emphasize the life-changing benefits of giving up smoking.
The campaign wants to encourage and assist people to quit with the help of iCoach, a free online health coach, hoping to ensure that up-and-coming generations live long and healthy lives in a smoke-free Europe.
Apparently this free campaign has worked for people with more than 30% who started the programme quitting smoking.
As an ex-smoker of nearly 30 years and someone who still has to endure the passive smoking of others, I fully endorse this online initiative. You can find out more by clicking here.
