Recent Endorsements
You've left us really enthused about the whole digital dimension and we're looking forward to developing our plan with your support.
Simon Beardow - Deputy Director, British Council, Vietnam
Simon Beardow - Deputy Director, British Council, Vietnam
Showing posts with label Augmented reality. Show all posts
Showing posts with label Augmented reality. Show all posts
Tuesday, 18 December 2012
Not Such A Pretty Picture
It may look like a pleasing pattern but each of these red dots represents a bomb that fell on London during the Blitz (derived from the German term ‘Blitzkrieg’) from October 1940 until mid June in 1941.
The Bomb Sight project is the work of The National Archives in the UK. They scanned original 1940's bomb census maps , geo-referenced the maps and digitally captured the geographical locations of all the falling bombs recorded on the original map.
The data was then been integrated into 2 different types of applications - an interactive web-mapping application and an Android App with an Augmented Reality view to reveal the locations of the bombs projected into the current urban landscape. So if you are visiting London you can stand on a street holding your phone and point it in the direction you are interested in. The Bomb Sight App uses your camera and GPS to display all the bombs that fell nearby to where you are.
One can only be grateful that Time Travel has yet to materialise - actually being in the Blitz in real life would have been anything but entertaining!
Sunday, 31 July 2011
A 3D Digital Future Mapped Out
3D projection is any method of mapping three-dimensional points to a two-dimensional plane. It is put to good use by big brands using this projection mapping technique.
Along with the increasing use of other forms of Augmented Reality such as gestural interaction, we can expect to see these digital projection techniques more often in the future.
Here some mind-blowing examples:
and finally a virtual fashion show projected by Ralph Lauren as they transform their London flagship at 1 New Bond Street.
Along with the increasing use of other forms of Augmented Reality such as gestural interaction, we can expect to see these digital projection techniques more often in the future.
Here some mind-blowing examples:
Bombay Sapphire
Red Bull Off The Planet
Hyundai Accent
Johny Walker
and finally a virtual fashion show projected by Ralph Lauren as they transform their London flagship at 1 New Bond Street.
Labels:
3D projection,
Augmented reality,
Business
Thursday, 3 June 2010
Augmented Reality
Buying a pair of sunglasses will never be the same now that we have the Rayban Virtual Mirror to try them on before we hit the store.
This webcam application rather neatly demonstrates the commercial potential of Augmented Reality.
This webcam application rather neatly demonstrates the commercial potential of Augmented Reality.
Related articles by Zemanta
- Layar's New Augmented Reality Browser Makes For A Strong Location Play (techcrunch.com)
- Zooburst ! (digital-teacher.co.uk)
- How Augmented Reality Helps Doctors Save Lives (readwriteweb.com)
- How augmented reality could change the way you watch football (telegraph.co.uk)
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